controlledimperfection.com
Registration date 2011
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Google Monthly Exact Searches N/A
Price Upon request.
In the age of standardized mass products, imperfection becomes a sign of uniqueness. As the market pays increasing attention to unique products, new production tecniques are developed to introduce imperfections in each product manifactured on a mass scale, so that each of them is unique. Also the presence of imperfection as a sign of beauty derives from the Japanese concept of wabi sabi.
The 2014 trend report of JWT indicates Proudly Imperfect as one of the top ten.
